About Us

The WARING Family Bakery

We are family…

We are a fourth-generation family business established in 1932 by Lawrence Webster Waring. We still trade today from the original family home in Armour Road where it all began and now have six shops open Monday – Saturday.

Our small skilled teamwork through the night in our bakehouse at the rear of our Spencers Wood shop using traditional recipes & hand-crafted techniques passed on through the family before our drivers deliver fresh to our shops & your homes.

As a direct result of Covid-19, we revisited our roots, returning to how it all began, delivering our tasty baked goods direct to the door minus the Hovis style bike! Please check our online shop.

Janet Carr

Managing Director & 3rd Generation

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Alan Waring

Director & 3rd Generation

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Kim Cowley

Director & 3rd Generation

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Daniel Carr

4th Generation

My first job at the bakery was during the school summer holidays to earn some spending money for a trip to Disney World in Florida. I think I got all the jobs the bakers didn’t like doing being the junior, washing up, making the Eccles cakes and apple turnovers and dipping the Marzipan Biscuit Bears in chocolate. However, my favourite job was jamming the warm doughnuts and adding a few extra squirts in one for my tea break. Fast forward to today and you’ll now find me office based looking after I.T, Public Relations, Legislation compliance and day to day running of the business. It’s a varied role and I love problem solving, so not knowing what any day will bring makes every day at the bakery exciting.

Leah Waring

4th Generation

The bakery has always been in my life, my earliest memories are sneaking into the cake decorating room and eating offcut pieces of cake out of the bin! Not much has changed(!)

I love working as part of our family business, something my Grandad did, his Dad started and now alongside my Dad and so many members of the family. I started my career as a confectioner and now work across the business whether it be decorating cupcakes, juggling a million projects or trying not to eat cake!

Meet the team

Sandra Butler

Office Administrator
3 things about me…

Tiff Woodhall

Digital Marketing Manager

3 things about me…

Genia Waring

Online Delivery

3 things about me…

Steve

3 things about me…
Golf
Janet’s husband

Bakehouse Team

Gary

3 things about me…

Jacek

3 things about me…
Metal detecting
Caravanning

Damion

3 things about me…
Loves Ferrets

Norbert

3 things about me…
Son of Austrian baker
Emigrated from South Africa in 2019
Love dogs

Ivar

3 things about me…
Hometown: Riga, Latvia
Ex-professional ice hockey player
Proud Grandad of 5

Ellie

3 things about me…
Cake Decorator
London Bakery School Graduate
Worked for Tom Kerridge

Sandra

3 things about me…
Mum of 2
Enjoys Yoga
Carries little black book of Waring’s secrets

Samantha

3 things about me…
Mum of 4
Loves everything football
Rudest mind in the bakery

Drivers

Tom

3 things about me…
4th Generation & Janet’s son
Warhammer
Heavy Metal

Kevin

3 things about me…
Cycles to work everyday come rain or shine
Things
About you